The Korean Cultural Center (KCC) in the Philippines was named the most outstanding during a recent meeting hosted by Korea’s Ministry of Culture, Sports and Tourism and attended by KCC directors and cultural promotion officials stationed all over the world.

The meeting was held on March 4–7 at the Korean Culture and Information Service in Seoul and at the National Library of Korea in Sejong, KCC Philippines said in a statement. On March 4, Minister Yu In Chon chaired a joint workshop in which the participants shared their experiences in operating KCCs and raising Korea’s cultural standing on the global stage.

KCC Philippines led by its director Kim Myeongjin focused on cooperation to mark the 75th anniversary of bilateral relations between the Philippines and Korea. Its programs last year included an interactive exhibition in collaboration with the National Museum of Korea, a webtoon exhibition with the Korea Creative Content Agency, and a K-drama original soundtrack performance by the Philippine Philharmonic Orchestra.

It also hosted such events as the Korean Film Festival, the Philippines-Korea Culture Exchange Festival, programs on Korean beauty practices, and the Korea Festival, which promoted Korean culture in Manila and Cebu in partnership with the National Commission for Culture and the Arts, the Cultural Center of the Philippines, and the Film Development Council of the Philippines.

Minister Yu took the occasion to call for the continued promotion of Hallyu, or the Korean Wave. “Please actively promote Korean culture on the occasion of the Asia-Pacific Economic Cooperation summit slated in Gyeongju, Gyeongsangbuk-do Province, from October to November,” he said. “We will support KCCs to faithfully play their roles as hubs connecting the world with Hallyu.”

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