(Last of two parts) As early as January last year, Sen. Imee Marcos already aired 271 TV and radio ad spots worth P21 million based on published rate cards or before discounts. Every month after, President Marcos Jr.’s sister appeared on Filipino voters’ TV screens and spoke in radios across the country. She gradually increased...
Tag: campaign
Candidates aired P4B worth of TV, radio ads before filing
(First of two parts) Ads worth more than P4 billion have already aired on TV and radio stations across the Philippines even before candidates filed their certificates of candidacy (CoCs) last October. Close to a hundred candidates for senator, party-list and district representatives, other local positions, as well as political parties, had TV spots worth...
Music piracy rampant in barangay election campaign
If the Intellectual Property Office and individual recording artists or companies decide to go after those using original music in campaign jingles during the barangay and Sangguniang Kabataan elections (BSKE), the courts would be swamped with lawsuits. Thieves and pirates are brazenly making their pitch on originals and musical adaptations of popular songs. I’ve been...
What’s the full story behind the ‘Love’ tourism rebrand?
Exactly who are behind the scandal that threw the monkey wrench into the “Love the Philippines” rebranding campaign of the Department of Tourism? The people need to know. The nagging question requires an answer so the guilty can be made accountable and the red-faced DOT led by Secretary Christina Garcia Frasco can begin to pick...